COPO
Fueling Trust With Smart Video Campaigns
PROBLEM
COPO, a Belgian manufacturer of eco-friendly fire briquettes, needed to boost its credibility and visibility in a competitive energy market. Despite the high quality of their products, many potential customers remained unaware of the brand’s advantages compared to traditional heating options.
SOLUTION
BuzzLab created a series of authentic, engaging videos featuring real customer testimonials, behind-the-scenes footage, and educational content. These videos highlighted the efficiency, eco-friendliness, and local impact of COPO products all delivered in a bold, viral-ready format designed for TikTok, Facebook, and Instagram.
The result? A major boost in brand awareness and trust, and a significant increase in direct orders.
X5
website visitors
1 800%
views increase
648%
followers increase
